TCPR Subcommittee Communication Plan
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Introduction
Purpose
The purpose of this plan is to define what and how the TCPR Subcommittee will communicate to its target audience about the implementation of the Collaborative Library Services Platform (CLSP), and about the CLSP itself.
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Primary External Stakeholders (for TCPR Subcommittee)
This stakeholder group, also referred to as end users, is the main focus of this communications plan.
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Secondary External Stakeholders (for PMO and TCPR Subcommittee)
This stakeholder group may not apply to all colleges depending on the hierarchy of their institution. However, this group should be informed of PR/branding activities as appropriate.
College leadership as appropriate (in terms of awareness of PR, training, branding activities)
Core Stakeholders (for PMO only)
Core stakeholders, those most directly impacted by the transition, will receive specific, targeted, time-sensitive information. Any communication that requires a response from these stakeholders will be highlighted. This group includes:
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Library and higher education conferences and publications
Speaking notes for internal staff to allow them to be consistent about naming conventions, expectations about system functionality, and the process for managing user feedback.
Identify opportunities to leverage existing social media messaging platforms and campaigns
Emails/Infographics/social media posts
Communication Activities
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[To see table with examples, go to TCPR communication activities]
Communication Need 1: Impact of New System to Colleges (General)
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2.a. [need activity - Message to college liaison to verify with IT?]
Communication Need 2: Communicate About New System & Impact to Library Staff
TCPR would like to communicate about the following to library staff:
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Prepare library staff to support patrons as they deal with a new system
How to support faculty
How to support students
Associated Communications Activities
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1.b. Develop permalink instructions to support faculty that need to update permalinks - [Build phase]
2.a. Develop/plan basic searching training videos with info lit principles in mind - [Build phase]
2.b. Incorporate basic searching videos into student sessions/classes - [Refine phase]
Communication Need 4: Training Library Staff
text
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TCPR would like to communicate about Alma/Primo training to library staff:
Provide central channel for training information that colleges can customize
Provide opportunities for people to share knowledge and ask questsions
Associated Communications Activities
1.a. Create a LibGuide for Alma/Primo hosted on CLO website- [? phase]
2.a. Create Community of Practice - [? phase]
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[old format below - content copied above - may revise/revamp later]
Overview by Phase
Dates and activities are subject to change based on needs of the project.
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