TCPR Subcommittee Communication Plan
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Introduction
Purpose
The purpose of this plan is to define what and how the TCPR Subcommittee will communicate to its target audience about the implementation of the Collaborative Library Services Platform (CLSP), and about the CLSP itself.
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Primary External Stakeholders (for TCPR Subcommittee)
This stakeholder group, also referred to as end users, is the main focus of this communications plan.
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Secondary External Stakeholders (for PMO and TCPR Subcommittee)
This stakeholder group may not apply to all colleges depending on the hierarchy of their institution. However, this group should be informed of PR/branding activities as appropriate.
College leadership as appropriate (in terms of awareness of PR, training, branding activities)
Core Stakeholders (for PMO only)
Core stakeholders, those most directly impacted by the transition, will receive specific, targeted, time-sensitive information. Any communication that requires a response from these stakeholders will be highlighted. This group includes:
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Library and higher education conferences and publications
Speaking notes for internal staff to allow them to be consistent about naming conventions, expectations about system functionality, and the process for managing user feedback.
Identify opportunities to leverage existing social media messaging platforms and campaigns
Emails/Infographics/social media posts
Communication Activities
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Communication Need 1: Impact of New System to Colleges (General)
TCPR would like to communicate to college libraries about the following to prepare for launch:
Reviewing individual college authentication & plan what needs to be updated in documentation
Planning updates to their websites
Faculty need to review permalink structure
Associated Communications Activities
1.a. [need activity - maybe a college CLSP launch checklist?]
2.a. [need activity - Message to college liaison to verify with IT?]
Communication Need 2: Communicate About New System to Library Staff
TCPR would like to communicate about the following to library staff:
Launch of Alma/Primo
Sirsi Listserv replacements
Review IL content for update
Review & update internal procedures & processes documentation for updating
Associated Communications Activities
1.a. Email for all college liaisons to distribute at their library - May 2022
1.b. Internal updates to college via “staff news” re: status building to go live - [Build phase]
1.c. Social media package for libraries with proposed tweets, images, etc. - July 2022
Communication Need 3: Prepare Library Staff to Support Patrons
Prepare library staff to support patrons as they deal with a new system
How to support faculty
Associated Communications Activities
1.a. Q&A for library staff with what if scenarios (e.g. professor does not know) - [Build phase]
1.b. Develop permalink instructions to support faculty that need to update permalinks - [Build phase]
Communication Need 4: Training Library Staff
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Associated Communications Activities
Overview by Phase
Dates and activities are subject to change based on needs of the project.
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